In order to "win" at marketing, you must start with a plan. Once you’ve built your unique brand and added it to a well-oiled website, it's time to create a plan to get your services known, liked, and bought from again and again. Stepping into this next phase of marketing involves setting up a strategic and enjoyable customer journey to guide new clients from the wild west of the internet over to your client sign-up list.

Let’s play a quick game, shall we? If I were to call you out right now and ask you a few questions about your business, could you answer them confidently and succinctly?